Creativity and Improvisation
By Charles Eesley - Stanford
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558
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Lecture Description
Chuck Eesley discusses creativity and improvisation. He goes over the sources for new entrepreneurial ideas and the more productive sources including lead users and industry experience. He also touches on communities of innovation and user innovation.
Course Description
This course introduces the fundamentals of technology entrepreneurship, pioneered in Silicon Valley and now influencing other locations around the world. You will learn the process used by technology entrepreneurs to start companies. It involves taking a technology idea and finding a high-potential commercial opportunity, gathering resources such as talent and capital, figuring out how to sell and market the idea, and managing rapid growth. The class demonstrates the entrepreneurial mindset ... when others see insurmountable problems, people look for opportunities in technology and business solutions. A technology entrepreneurial perspective is also a wonderful way of thinking in order to tackle new opportunities in social entrepreneurship, whether it is in government or NGOs (non-profits).
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