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Culture Trumps Strategy

By Ken Wilcox - Stanford
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Lecture Description

Building great corporate culture is more than just metaphors; it's what motivates a winning team. Most people at corporations in the US are unhappy, says Silicon Valley Bank CEO Ken Wilcox. But the organization can craft a pleasant and productive environment by hiring diverse and intelligent people and keeping them onboard. Knowing how to work together under an organization's guiding principals is critical. Past experience in commercial banking is not.

Course Index

  1. Culture Trumps Strategy
  2. The History of Strategy in Commercial Banking
  3. Modern Prosperity in Commercial Banking
  4. Make Money by Spending Less
  5. Influencing Positive Corporate Culture
  6. The Offerings of a Commercial Bank