Customers are Key

Lecture Description

Winblad talks about how VCs spend a lot of time with the leaders of major technology companies to find out what they are looking for.  It is important to talk to consumers early rather than late, she notes.  Today's leaders are technologically-savvy, know what they need, and are willing to tell you if you ask, she adds.

Course Index

1. Introduction to Hummer Winblad and Mobius Venture Capital
2. Drivers for Software Innovation
3. How Consumer Markets and Enterprise Markets Drive the Software Industry
4. 2004: Start of an Era of Optimism
5. Trends in Seed and Series A Investing
6. Hummer Winblad's and Softbank's Recent Investments
7. VC Words of Wisdom for Entrepreneurs
8. Keep Testing Your Core Assumptions
9. Outsourcing Software Development to Asia
10. Customers are Key
11. The Economic Context in 2004
12. The Java Standard (and Competing Technology Standards)
13. The Threat of Linux to Microsoft
14. Are Technologies Ahead of Their Time?