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Get Up and Get Going!

By Guy Kawasaki - Stanford
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Lecture Description

Kawasaki explains that market research, focus groups, and test cases can bog down an entrepreneur and prevent her or him from completing the most necessary task - action! His advice to break the cycle is to think different, polarize people, and find a few soul mates.

Course Index

  1. Make Meaning in Your Company
  2. Don't Write a Mission Statement, Write a Mantra
  3. Get Up and Get Going!
  4. The New Business Model
  5. Weave a MAT and Outline Your Priorities
  6. Know Thyself and Niche Thyself
  7. Make a Great Pitch
  8. Who to Hire
  9. Lower the Barriers to Adoption
  10. Seed the Clouds and Watch the Sales Grow
  11. Be a Mensch
  12. Funding Choices
  13. How Do You Find Evangelists?
  14. How Do You Find Soul Mates?
  15. The Career Path to Becoming a Venture Capitalist or an Entrepreneur
  16. Experience Is Overrated