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Inertia: Residue of Innovation

By Geoffrey Moore - Stanford
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Lecture Description

Moore believes inertia is the legacy of successful innovation and the two must be managed as a single system in a business enterprise.

Course Index

  1. Innovation Crisis at Established Enterprises
  2. Innovation and Inertia
  3. Market Maturity Life Cycle
  4. Innovation Zones
  5. Classes of Innovations in the Product Leadership Zone
  6. Fractal Markets
  7. Customer Intimacy Zone
  8. Operational Excellence Zone
  9. McKinsey's 7S's Model
  10. Core and Context
  11. Inertia: Residue of Innovation