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Single Product, Single Focus

By Mir Imran - Stanford
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Lecture Description

Rather than poising his entrepreneurial efforts as a single company offering a suite of products, InCube Labs CEO Mir Imran believes in segmenting each product into its own stand-alone venture. His reasoning? Cleaner R&D, a more potent investor magnet, and greater product development and marketing focus.  

Course Index

  1. Problem Analysis at the Cellular Level
  2. Exit Strategy for the Single Product Company
  3. Single Product, Single Focus
  4. Implementing Ideas into Practice
  5. When to Kill A Business
  6. The Challenge of Staffing the Team
  7. Get the Business Basics
  8. Market Size Determines Company Size