The Flawed Model of the Early Computer Industry

Lecture Description

During its inception, Dell explains how the computer industry was run by engineers. Over a thirty-year period however, customers began to have an important role in the industry, but many companies were still being run by engineers working to promote complexity. With complicated products being sold, says Dell, customers had to rent specialized software and hire consultants from the computer companies to get their products to work. As a result, to the advantage of the computer companies, customers spent excessive amounts of money on personal computers; a model that Dell calls fundamentally flawed.

Course Index

1. The Origins of Dell, Inc.
2. The Culture and Dynamics of Dell, Inc. During the Early Years
3. Take Caution in Forming Close Friendships in a Company
4. Setting up the Initial Board of Directors for Dell, Inc.
5. Enhancing the Effectiveness of a Board of Directors
6. Overcoming Some of the Early Mistakes of Dell, Inc.
7. The Reasons Behind Dell, Inc. Going Public
8. Critical Changes to the Business Model of Dell, Inc.
9. Self-Disruption at Dell, Inc.
10. Starting a New Company in an Inefficient Industry
11. Implementing Processes in a Fast-Growing Company
12. Creating an Effective Communication Infrastructure
13. The Flawed Model of the Early Computer Industry
14. Revolutionizing the PC and IT Industry
15. Innovation at Dell, Inc.
16. Finding a Common Language for Improvement inside a Company
17. Current Threats to the PC Industry