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The Three Circle Strategy

By John Roos - Stanford
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Lecture Description

Roos shares the Three Circle Strategy used at Wilson Sonsini. He says it is important for all great companies to start out and keep to fairly straightforward strategies yet remain flexible with the moving times.

Course Index

  1. Simple Mission Statement
  2. Focus on Building a Brand
  3. The Three Circle Strategy
  4. Strengths of Silicon Valley
  5. Silicon Valley: An Ecosystem
  6. Silicon Valley: Changing with the times
  7. Career Advice: Five Takeaways