Three Most Critical Elements of Venture Success: People, Customers and Sales

Lecture Description

William Sahlman, professor at Harvard Business School, states that people, customers and sales are the critical ingredients of venture success. Specifically, Sahlman states that 1) Having the right people, 2) Focusing on customers rather than technology, and 3) Concentrating on sales instead of marketing are critical elements of success.

Course Index

1. The Best Money Comes from Customers
2. Choose Venture Investors Carefully
3. Opportunity Recognition and Leveraging One's Experience
4. Four Key Elements of an Entrepreneurial Venture
5. Changing the Game
6. Three Factors to Improve Entrepreneurial Success
7. Characteristics of Entrepreneurs
8. Opportunity Driven Entrepreneurship
9. New Ventures Must Adapt
10. Managing the Risk / Reward Tradeoff
11. Four Qualities to Look for When Hiring
12. Challenges of Hiring Good People
13. Three Most Critical Elements of Venture Success: People, Customers and Sales
14. Teams Are More Important than Individuals