Two Weird Ideas That Work

Lecture Description

Sutton illustrates two examples from his book "Weird Ideas that Work." He encourages people to ignore and defy superiors and peers, and suggests trying to learn anything from people who say they have solved the same problems you face.

Course Index

1. What Is Creativity?
2. Two Weird Ideas That Work
3. Talking About Creativity Isn't Enough!
4. Avoiding the Smart Talk Trap
5. Bringing Creativity into an Organization
6. Creative Projects on Company Time
7. Questions to Ask a Creative Organization
8. When Do You Know if You Have a Good Idea?
9. Research Money in Universities