Using Different Elements of Negotiation

Lecture Description

Steve Young, former quarterback of the San Francisco 49ers, explains how he uses different elements of negotiation throughout his life, whether it is in his marriage or on the field. According to Young, financial returns are not the only incentive in negotiations. He describes one of the negotiation tactics he used with his agent Leigh Steinberg.

Course Index

1. Using Different Elements of Negotiation
2. Avoiding Excuses and the Mentality of Victimization
3. The Power of Accountability
4. Using Soft Skills on the Field
5. The Importance of Self-Analysis
6. Striving for Symbiotic Negotiations
7. Getting Ideas to Work with Others
8. Effective Strategies to Handle the Media
9. Managing Relationships: From Football to Marriage
10. A Word of Caution Against Forceful Negotiations
11. Negotiation Lessons Learned from Kids
12. Career Moves Off the Field
13. Overcoming the Pressure of Comparison
14. Football vs. Business Negotiations
15. Using Tenacity and Good People Skills in Negotiations